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Terra EKG
The EKG started with a stability story in mind, specifying rolled ankles as the problem we want to solve. We sought out to create the ultimate shoe for the industrial athlete and provide a stable base thats comfortable all day long.
Design process
Taking inspiration from basketball footwear, we tricked out the lateral side midsole for maximum support, and used an asymmetrical eyestay to support the eyerow. Combining this with industrial strength materials gets us to the optimal silhouette for all day performance.
EKG tech details
An illustration created to highlight the key features of the EKG; its strong stable sidewall, supportive midfoot shank, and our new JetStride footbed with ETPU pods for all day comfort.
Tooling revisions
Through several rounds of revisions between the design and development teams, we were able to achieve the perfect height for maximum support and comfort
"Workie Camo"
Custom Camo print created for the Terra brand, incorporating the Workie Man icon as a discovery detail